Program By Irina

Realtor Branding:
Marketing Yourself for Real Estate Success

This course is unique in both content and structure, and I hope that you’ll learn from it as I have in writing it. I wrote it in recognition of the ever-growing need for marketing oneself and the unique challenges faced by Realtors in differentiating themselves and their brands in today’s fast-paced, technology-driven, competitive environment. Marketing knowledge and skills are needed more today than ever before.

This course is geared toward providing specific marketing knowledge and skills needed to launch or reposition your Realtor’s business on a fast, direct track for success by saving you costly, time-consuming trial and error. Therefore, marketing becomes your true investment rather than expense.

This course is an excellent guide for

  • new agents who are just starting their careers;
  • agents who have tried several things and got lost;
  • seasoned agents who have been doing business successfully and are looking for a more structured and consolidated approach to their marketing and branding; and
  • agents who have established “unpreferred” images in the market and would like to rebrand and reposition themselves.

This course details my 7 Ps PERSONAL BRANDING MODEL. This model not only gives you a systematic approach but also opens up all key components and their relationship at every developmental stage of building your real estate brand.